2017 Sponsorship Proposal

 INTRODUCTION

In December 2015, a group of patrolling members of Toowoon Bay Surf Club thought it might be a nice challenge to walk all the way from Norah Head Lighthouse all the way down the coastline to The Skillion at Terrigal Haven.

They thought that maybe 50 – 100 friends and friends-of-friends might be interested in coming along, so the plan was to just do it as an unofficial event but slide a $2 coin under the door of each of the surf clubs along the way as a bit of a casual fundraiser – maybe earning $50 for each of the surf clubs between Soldiers Beach and Terrigal.

One man took it upon himself to work out a date and a course and throw it up on Facebook as an event.  That man forgot to hit the ‘PRIVATE EVENT’ button.

Within two weeks, over 600 people indicated that they were coming or at least interested in the challenge of what worked out to be a 27.5km walk down the coast, with over 16km of that on sand.

The decision was made to make it official – with insurances and approvals and first aid and water/fruit stations and photographers and tees and bibs and medals for those who made it to the finish line at the top of The Skillion upright.

Thus, the Lighthouse 2 Skillion Coast Walk was born, and after just the first outing has proven itself to be one of the most popular mass-participation events on the Central Coast with over 2,000 signing up.

Want to see the video?  It’s on You Tube here.

It also wound up being in the position to give away a lot more than $100 each to a handful of surf clubs, with every club in the Central Coast branch all being the beneficiaries of $2000, with another $10,000 donated to Westpac Rescue Helicopter Service (who thankfully were not required for a medevac on the day), and $10,000 plus an awful lot of clothing donated to Coast Shelter.

The Lighthouse 2 Skillion Coast Walk will be back in 2017, bigger and better and bound to attract even more participants to enjoy some of the most gorgeous coastline in Australia.

You are invited to be involved.

The L2S Walk has big plans to improve on the inaugural event, and as such has some need for capital to get things happening.

But we are not simply asking for donations.  We want to make sure that any business partnering with the L2S Walk receives exposure and publicity commensurate with their sponsorship level.

Read on, and find out how we can help you help us outdo the $50,000 we raised for charity in our first year.

CLICK HERE TO DOWNLOAD A PRINTABLE PDF VERSION OF THIS PROPOSAL

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2017 LIGHTHOUSE 2 SKILLION COAST WALK DETAILS

Date:
Sunday 30th July 2017

Location:
Full distance start – Norah Head Lighthouse
Half distance start – Memorial Park, The Entrance
Finish – top of The Skillion, Terrigal Haven

Time:
First waves away 07:00
Last walkers expected at finish 17:00

Cost:
$59 for the full distance
$56 for the half distance

Registrations:
Online via www.lighthouse2skillioncoastwalk.com.au
On sale as of 01st November 2016

Estimated Attendance:
2500 for the full distance
1500 for the half


PLATINUM SPONSORSHIP – $5000

Whilst we will never give actual ‘naming rights’ to any one business, this comes pretty close.

One exclusive business that takes up our Platinum Sponsorship will receive:

  • their logo featured incredibly prominently in the header of every page of lighthouse2skillioncoastwalk.com.au (nearly as prominently as our own logo)
  • logo featured on all posters and flyers bigger than every other sponsors*
  • only logo featured under our logo on front of event tees*
  • only logo featured on event number bibs*
  • exclusive mailing list and social media campaign
  • sampling opportunity at event pack pick up the day prior to the event at Toowoon Bay Surf Club
  • on-site exposure and sampling on the day at a location and with activity that suits your business optimally

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* subject to printing deadlines


GOLD SPONSORSHIP – $500

Gold Sponsorships will not be capped at an arbitrary number, but we will ensure that each business that takes up a Gold will be the only business of that industry type therein.

As a Gold Sponsor, you will receive:

  • large logo on sponsor’s page of website
  • smaller logo on front page of website
  • logo featured on all posters and flyers*
  • large logo on back of t-shirts*
  • shared mailing list and social media campaign
  • sampling opportunity at event pack pick up the day prior to the event at Toowoon Bay Surf Club
  • on-site exposure and sampling on the day at a location and with activity that suits your business optimally

* subject to printing deadlines


SILVER SPONSORSHIP – $300

This level of sponsorship is open to as many businesses who want to take them up, and as such there’s no ‘non-conflicting’ clause built in.

Silver Sponsors will get:

  • smaller logo on sponsor’s page of website
  • text listing on all posters and flyers*
  • smaller logo on back of t-shirts*
  • sampling opportunity at event pack pick up the day prior to the event at Toowoon Bay Surf Club

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* subject to printing deadlines


BRONZE SPONSORSHIP – $100

We know that some businesses may just want to get their flyer or voucher into the hands of hundreds of potential customers.  Even just a Bronze Sponsorship will get you that chance.

Bronze Sponsorships are unlimited but receive:

  • text listing on sponsor’s page of website
  • text listing on back of t-shirts*
  • sampling opportunity at event pack pick up the day prior to the event at Toowoon Bay Surf Club

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* subject to printing deadlines


SIGN SPONSOR – $50

Now that we know what a successful event this is and the fact we are likely going to have in well in excess of 2,000 L2S Walkers taking on the full distance of the coast from Norah Head to The Haven, plus quite possibly that many again doing the ‘half-distance’ from Memorial Park at The Entrance to The Skillion, we are going to have a lot more signage out there on the course.

These signs may indicate how far it is until the end.  They may direct walkers to photograph stations or water refills.  They may point out there’s a soft option at Wamberal for those who want to get off the beach and walk down Ocean View Drive because the sand is making them cry.

For a mere $50, your business can be featured on one of our signs with a discreet logo and a text line indicating that if it were not for you then that sign may very well not be out there with the info!

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CONCLUSION

If you have any questions whatsoever regarding any element of any of the sponsorship levels on offer (especially if one of those questions is “where do we sign?’) or if you would like to know more about the Lighthouse 2 Skillion Coast Walk and our plans for 2017 and beyond, please feel free to contact James ‘Dog’ Musgrave at any time on james@l2swalk.com.au or 0400 073 236

 

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CLICK HERE TO DOWNLOAD A PRINTABLE PDF VERSION OF THIS PROPOSAL

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